Lori Durante has had a great season and year as her fun and informative and filling monthly Taste History Culinary Tours hosted 12 tours in Palm Beach County cities from December 2014 to December 2015. I nicknamed this the “Greatest Hits Tour” as the bus stops at some of the best places in the area and showcases the food, art, and architecture.
A total of 241 people have been hosted on the monthly cultural culinary tour and most dates were sold-out. Combining all the weekly tours to Delray Beach, Boynton, Lake Worth, Lantana and West Palm Beach the tour hosts about 1,000 people per year. Most tour guests were first time visitors to the districts and places on the tour. The majority of the tour guests had no prior knowledge about Northwood Village, Arts & Entertainment District and Royal Palm Way in the Town of Palm Beach until they took the tour.
Taste History Culinary Tours is “an enjoyable cultural culinary journey that is three-hours to four-hours and a combination of bus riding and 4 to 6 blocks of walking, approximately”.
The top reason people took the tour is because of the quality reputation of the tours. Guests were pre-existing tour patrons or they were recommended by a friend. Many had seen the news media coverage and/or social media also.
Merchants benefit too! Taste History Culinary Tours brings new customers to the businesses in West Palm Beach, Palm Beach, Lake Worth, Boynton Beach and Delray Beach. The average tour guest spends money on spur-of-the-moment purchases at the places visited. These places include art galleries and shops. Hoffman’s Chocolates is always a favorite as the tour group lines up to buy little locally made confections. Merchants in turn gain unique branding and marketing from participating with Taste History. Participating restaurants gained new customers from the tour who returned back to dine.
Even as a local, these tours took me to places off the beaten path that I may never have come across. Small businesses such as Mama Gizzis Pasta and Mother Earth Sanctuary Café are real gems that don’t always have big advertising budgets.
For out of towners and locals, the Taste History Culinary Tours are well worth taking to see and taste a whole new side of Palm Beach County.
Interested in attending one of the tours in the coming months? Never too late to give it a try. Start here: www.tastehistoryculinarytours.com
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